For your average amigo not looking for too much trouble, campaigns are typically environmental, like Rhino Scramble, or political, like Win Back The White House. They generate articles, reports like the one below for Win Back The White House, websites, talks and if those are well received, a charity like Save The Rhino, or a Super PAC, like Win Back PAC, when all the stars are correctly aligned. A proper boots on the ground campaign produces original material from fieldwork that never really loses its vibrancy, and often serves as a perfect platform for a subsequent campaign at the start of a new cycle a few years further down the road.

third party shadow leverage strategy